MarketsSouth Asia

India: creators at their real rates.

For brands launching or scaling in India. The largest creator supply we index, briefed in Hindi and English.

Your India desk

Cities
Mumbai · Bengaluru · Delhi
Briefs in
Hindi and English
Working hours
IST
Platforms
TikTok · Instagram · YouTube

What we run in India

Creator sourcing

Shortlists from the Creator Index, filtered to India, your niche and your budget, with every creator's real monthly rate on the card.

Outreach and negotiation

The desk contacts creators in Hindi and English, agrees scope and rate, and you approve every name before anything is posted.

Post-hire tracking

Every video your India creators post, tracked daily across TikTok, Instagram and YouTube, so you see what worked.

Who buys in India: Consumer apps · Fintech · Education · D2C

Your India team

  • PriyaPriyaLead strategistHindi, English
  • ArifArifStrategistBengali, English

Questions from brands in India

When can we start in India?
As soon as the brief is agreed. The India desk shortlists creators from the index within days, and outreach starts the moment you approve the shortlist.
How does onboarding work?
One call to fix the brief, the budget and the platforms. From there the desk handles sourcing, outreach and negotiation, and you approve every creator before anything is posted.
Do you have native Hindi and English creators?
Yes. Creators in India are briefed in Hindi and English, and every rate in the index is the rate the creator actually charges.
Which platforms work best in India?
TikTok, Instagram Reels and YouTube Shorts carry most short-form reach in India. The desk picks the mix per campaign and tracks results per platform.
What does it cost?
You pay creators their real monthly rate directly, with zero commission on top. The software is priced on the pricing page; managed campaigns are quoted per brief.
How do we talk to the India desk?
Book a fifteen-minute call. You get a live shortlist of India creators in your niche, what they charge, and a price for the campaign.

India

Ready to hire creators in India?

Fifteen minutes with the India desk: a live shortlist in your niche, what they charge, and your price.

Talk to the India desk

Other markets

All 23 markets