For creators
Monthly UGC retainers. You set the rate. 0% commission.
Brands on influencers.so hire from an index that shows the retainer each creator actually charges. You publish yours, the brand pays you directly, and the scope is written before the first video.
What listed creators charge
- Monthly retainer
- $157–$880
- median $454
- Per video
- $67–$294
- median $144
- TikTok followers
- 22k–472k
- median 242k
Published rates of the 24 public creators on the index, checked 13 September 2026.
How it works
- 01
Publish your rate
Tell us your monthly retainer and how many videos it buys. That number goes on your card, and it is the number brands book you at.
- 02
Brands book you directly
A brand picks your card, agrees the scope with you in writing, and pays you. We take nothing from the deal; the brand pays us for the software.
- 03
Deliver, invoice, repeat
Post from your own account unless the brief says otherwise. Delivered videos are invoiceable even if the campaign stops early.
The terms, in writing
Six lines that go in every contract before the first video. If a brief cannot meet them, it does not go on the index.
- 01
You publish the retainer. Your card shows what you charge per month and per video, and that is the rate brands book.
- 02
0% commission. The brand pays you directly. We sell software to the brand, not a slice of your fee.
- 03
A bonus is arithmetic or it does not exist: threshold, amount and pay date on paper. “Up to” never appears.
- 04
Scope before the first video: number of videos, length, account, revision rounds, reply duty. A call cannot change it.
- 05
Your own account by default. Alternate accounts only when the brief says so and the pay says so.
- 06
Delivered work is invoiceable even if the campaign ends, and if a brand drops you, you get the reason in writing.
Apply
Two minutes. You keep your rate.
Every field except the note is what a brand sees on your card. The rate is yours; we never round it.
Questions creators ask
- How does pay work?
- You state a monthly retainer and how many videos it buys. A brand books you at that number, the scope is agreed in writing, and the brand pays you on the schedule in the contract. influencers.so is not in the payment.
- Who pays me?
- The brand, directly. We charge the brand for the software it hires through; we take 0% of what you earn.
- Is there a bonus?
- Only if the brief states one as arithmetic: the threshold, the amount and the pay date. If a brief says nothing, there is no bonus, and we will not write “up to” anywhere.
- Who owns the videos?
- Whatever the contract says, and the contract is written before the first video. Usage rights are a line in the scope, priced like everything else, never assumed.
- Do I have to post from alternate accounts?
- No. Your own account is the default. A brief can ask for a brand-owned or alternate account, but it has to say so up front and the pay has to reflect it.
- How fast will I hear back?
- Applications are read weekly. If a live brief matches your market, niche and rate, you get an email with the scope. If nothing matches yet, your card stays in the index for the next one.
For brands
Hiring creators on retainer?
Every card on the index shows the creator's real monthly rate. Fifteen minutes with us: a shortlist in your niche, what they charge, and your price.
Talk to sales