Hiring
Portfolio
A curated collection of a creator's previous work used to demonstrate style, quality, and category experience.
What it means in practice
A portfolio shows finished examples that reveal creative style, production ability, presentation skills, and relevant formats. Reviewers should consider each sample's context, including the creator's role, the original brief, and whether the work was published or speculative.
Why it matters
Portfolio evidence helps a hiring team judge whether a creator can execute the required concept and quality level.
How it is used
A creative lead reviews portfolio samples to select creators with suitable lighting, editing, and on-camera delivery.
Also called
work samples
Related terms
- Creator ApplicationA submitted response to a brief containing portfolio links, rates, audience details, and relevant category experience.
- Rate CardA creator's published pricing list broken down by deliverable type, usage duration, exclusivity, and turnaround speed.
- Creator ContractThe signed agreement setting out deliverables, fees, rights, exclusivity, approvals, and disclosure obligations for a collaboration.