Payments

Performance Bonus

Additional payment triggered when content passes agreed thresholds such as views, sales, or engagement targets.

What it means in practice

The bonus terms should define the qualifying metric, data source, measurement window, and payment amount. They should also address returns, invalid traffic, platform reporting delays, and tiered thresholds where relevant.

Why it matters

Ambiguous measurement rules can create payment disputes after content exceeds an apparent target.

How it is used

A campaign adds a bonus when a creator's tracked video reaches the contracted sales threshold within the attribution window.

Also called

incentive bonus

Related terms

Further reading

How to hit UGC view bonuses consistently

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